I'm cursed for the rest of my life to think about the back-end process every time I see some new ad on TV. In ever crappy ad you can almost hear the dialogue that went on back at concepting stages, or the changes that were made because of the (shudder) focus groups. Next time you see a crappy ad on TV, trust me, it probably didn't start out that way.
I came across this site randomly which is probably the best satire I've seen into what it's really like to work in advertising. Unfortunately a lot of it is true. I've had this conversation way to many times:
Yeah... I'm glad to have moved on.
What does this have to do with cycling? Not much, except now I'm working 8 hour days instead of 12 hours days plus weekends (and actually have a training plan) My wife says I'm actually acting like a real human.
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